Alex Lawton
CEO

Alex W. Lawton

Alex, his family, and our organization have been manufacturing goods and providing services from the Green Bay, Wisconsin area since 1879. Alex's uncle, E.W. Arndt, began manufacturing a bran dressing machine (separating bran from flour) under the name Novelty Manufacturing Co. in De Pere, Wisconsin. During the industrial boom of the early 1880s, they expanded capabilities to include pattern making, an iron foundry, machining, and engineering design. This basic model of a machinery and machine component manufacturing company has been maintained ever since. While much has changed in manufacturing since our company began, family ownership and management have been a source of stability and consistent leadership.



Alex is the current CEO and the fifth-generation owner-manager. He says, "our company is still based on values of honesty, caring about employees and customers, continual improvement of products and processes, and business success. We work every day to make our customers’ experience easier. Everything we do stems from sound technical engineering foundations and makes long-term business sense. We are constantly working and investing to build new capabilities to combine them with the first-rate people and assets that exist throughout our organization."

A Conversation with Alex: Reflections on the state of the economy, the foundry industry, and the future of Lawton Standard

By Alex Lawton | February 1, 2023

Building a better metalcasting platform: A work in progress

By Alex Lawton | December 1, 2021

State of the industry: Challenging but hopeful

By Alex Lawton | November 4, 2021

In the midst of challenges, we face exceptional opportunities

By Alex Lawton | September 23, 2020

Alex Lawton sits down to chat about labor, economic, and political challenges

By Alex Lawton | July 30, 2020

Shaping the future of the foundry industry

By Alex Lawton | September 18, 2019

Overcoming challenges in the foundry industry

By Alex Lawton | August 21, 2019

The factory of the future

By Alex Lawton | March 20, 2019

Expert’s opinion: Right-shoring gains momentum

By Alex Lawton | March 13, 2019